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Strategies, tips, tricks, everything you need to know to run a small business successfully.

The Essentials

PERSONAL

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FOLLOWING ALONG WITH ME IS KIND OF LIKE HAVING A PERSONAL TRAINER BUT FOR YOUR BUSINESS. HOW TO SHOW UP EVERYDAY WITH INTENTION AND PURPOSE AND GET RESULTS. 

WHAT'S STANDING IN YOUR WAY IS HAVING A PLAN AND STICKING TO IT. LET ME BE YOUR GUIDE TO TAKE YOU DOWN THE ROAD. 

FOLLOW ALONG

No one can underestimate the importance of social media + technology on a small business but it is good old fashioned hand shaking and looking people in the eye that builds solid relationships. But really you ask, how important is relationship building to the success of your business?  You might do beautiful work but being […]

airplane networking

Going back to college at 45 – would you do it? Well 4 years ago I did. I decided it was time to embrace the technical side of photography and wanted to learn in a classroom. So back to school I went. Was I the oldest one in the class. Yes! Did I feel ridiculous […]

going back to school at 45

(We don’t think so!) There are a lot of photographers in the market and there were a lot of photographers when we started as well. There will be a lot of photographers tomorrow and 10 years from now, but they will not necessarily be the same people. Why people get out of the industry is […]

photographers tana lot bali

Why blog for business? It’s a fact, businesses that blog have better results. I might even argue that a blog is the best marketing tool you have. And it’s all yours. The content is yours, you control it and the whole wide world has access to it. I know, I know blogging can be a […]

blog for your business

“Things turn out the best for the people who make the best of the way things turn out.”  – John Wooden Let’s fast forward 90-180 days. How will your business emerge? When this all ends, we all need to be at another level.  Maybe when the Covid-19 situation hit, your business wasn’t in perfect shape. […]

sunset lipari

Let’s start with some stats from an article by Laura Cowan in her article in Forbes Magazine from Oct, 2019: Studies have shown a full 20% of small businesses fail in their first year, 30% in their second year, and 50% by year five. A full 70% of small businesses don’t make it past their tenth […]

window light

Today was the first day I almost cried. I was standing in the grocery store at 8am wearing the face mask my 13 year old daughter made for me out of tie dyed fabric. I walked straight to the aisle where I expected the toilet paper to be, the mask was already pulling on my […]

sintra well

(written by Keith) Everyone seems to compare themselves to something or someone. That’s human nature and it’s not completely bad. The take away from that sentence is not completely bad. It is mostly bad though. Using comparisons to measure progress is fine on occasion but let’s not do it all the time. It’s like trying to lose […]

Lembongan Island

When I started planning our 3 week trip to Costa Rica I really wanted to find a place that was not over touristed. In fact I wanted to find a beach town that was just that – a beach town. No chain hotels, no all inclusives, no college party scene, no commercialization. The real criteria, […]

beach bar in malpais costa rica

So many food options Coffee, Smoothies, Bowls, Handmade Treats, Vegan, Vegetarian Friendly Guide to Santa Teresa The food scene here in Santa Teresa is better than I would have expected – even though I sort of expected. Our first morning we were up at a reasonable time (I think I was asleep by 8:30p) and […]

earth cafe santa teresa costa rica